女の子の気持ちはたびたび様々な形容の仕方をされる。ころころと変わる秋の空や、掴もうと思っても掴めない水…だってそう、女の子の心の中はとても忙しいから。食べ物のこと、ダイエットのこと、勉強に遊びに、恋愛や友達やお金、それに憧れとか芸能人とか噂とか…そして毎朝格闘するのが”今日何を着るか”。こんな風に、頭と心はいつだって大混雑。
そんな悩める女子たちに今日は、「冷静を保つのはむずかしい。何でもない日々に収まりきらなかったことを着る」をブランドコンセプトに、同世代女子に向けた服作りをしているkotohayokozawaの2017ssコレクションをピックアップ！
What is ugliness? What is ugly fashion? Ugly is becoming more and more a mass-accepted form of attractiveness, especially in Japan.
One of my absolute favorite new brands from Tokyo is this young but very “dark” horse, Kotoha Yokozawa (stylized as kotohayokozawa). The 2017 SS collection is called “It’s hard to stay peaceful. I am wearing everything I couldn’t finish on a nothing-special kind of day.”
Well. Even if she couldn’t finish it all, (and that theme comes out in the clothing design) the collection was so interesting, cool, feminine, and very risky. It’s part of a group of young designers, all who graduated from Coconogacco, one of the most interesting fashion schools in Japan, and it’s also part of a “imperfect is best” movement of fashion design.
