PHILLIP LIM BRINGS OUT SOME ZIPPY PINK FOR HIS TOKYO ARRIVAL. CASTS KIKO MIZUHARA IN HIS FW CAMPAIGN VIDEO.
ネオンピンクに染まった青山店がデザイナーのフィリップ・リムをVIPパーティーに迎えた。そこでばらしたのは、水原稀子らを起用し、東京でFWキャンペーンを撮影することに！
Phillip Lim brought out the best in Tokyo’s VIP fashion people… as in, I hadn’t seen such a fashionably dressed crowd in a really long time. Tokyo is pretty “cas” and unless one is a celeb or model getting paid to look good at the party, then “getting changed beforehand” just doesn’t really ring true in Tokyo. It’s why brands like Phillip Lim are so popular because they go from casual to party passable without having to bring a party dress along with your bento to work (another one that’s popular like that is Sacai).
So back to Phillip! It was the 5th anniversary of the Aoyama store, sure, but does that usually warrant a visit from the designer himself?? Usually no. Definitely not. So I had a feeling something else was up. After sniffing around in the crowd and asking around, I found out that he was shooting his FW 2013 campaign in Tokyo over the weekend. Ha! Got ya!
His FW collection was actually inspired by Japan and called “Sono Mama” which means “Just as it is”. To get a little more specific, it was inspired by cafe racers, or motorheads, of the past. Maybe that’s where he got the overalls idea from that I was wearing?!
彼のFWコレクションは東京からインスピレーション得たもので”
スエードジャンパー、シフォンシャツ、シューズ
3.1 Phillip Lim
Glovesグローブ: Johan Ku
Braceletブレス: EXIST
Necklaceネックレス: KiNG
So anyway, Phillip showed up and when he was done getting papparazzi-ed, the first person to jump right in and occupy his attention was none other than Kiko Mizuhara. Hmmm….. curiouser and curiouser. He finished talking with her and then it was my chance! WWD and I scooted up and and like a pro, she got out the important questions. ie “Why are you here?”. Hah!
“I`m shooting a film for my f/w collection here, and it’s a huge cast of about 20 people. Kiko Mizuhara is our main girl in it.”
There it is!
So THAT’s what was up. He also said that he tried to keep the collection as modern as possible despite it’s theme, and that he and his team had been researching tons of “pockets of subcultures” throughout Tokyo. Hm…probably not Harajuku kids or anything, so maybe it’s the Rockabilly guys at Yoyogi? Hmm, hmm…
何はともあれフィリップがお目見えしてひとところパパラッチされ
WWDと私は駆けつけたわ。プロフェッショナルにね。
ん？w
So anyway, after the cocktail party at the Aoyama store everyone moved over to club AIR which I hadn’t stepped foot in since like 2007 and it was SO fun. If the music were any indication, Tokyo fashion people get down the most to hip-hop and 80s. I guess everyone is like that though, non? I totally wore out my brand new Phillip Lim shoes and busted a button on my overalls, dancing like a fiend!
さて、青山店のカクテルパーティのあと、みんなでクラブAir に移動した。そこでは2007年以来踊ってなかったけど、
Juliana & Misha
Kafka and Phillip
Mlle Yulia (with some Moo glasses)
There’s no I in team!
♥
Asst editor Hikari Iwata
KIKO! <3