The week is still young, but it could be a contender for best show- I wonder if this is what fashion people felt when they saw early shows from Alexander McQueen? You mind of feel like you shouldn’t really like it because it’s a little weird, a little different, quite dark, all show and no commercialism.
Things are very different for McQueen now…in fact I didn’t get any sense of “show” from any of the runways from Paris. Not without McQueen himself or galliano. So being able to see Alice Auaa ‘s beautiful nightmare was a sure treat.
Each piece is couture, and made to order by appointment only in AA’s new salon opening tomorrow on omotesando. This is major difference between Alice Auaa and McQueen then, since the latter has simple commercial pieces in shops around the world that hardly bear any resemblance to what’s on the runway (even if the fabric and tailoring is still fantastic). Alice prefers to stay small and cozy, and caters to the goth lifestyle rather than being a fashion brand that is just fascinated by the aesthetic superficially.
I really want to order some pieces, if I can afford them (what does japanese gothic couture go for these days?) and I hope to see more AA before next season -6 months is too long to wait between fashion fantasies.