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渋谷パルコの最後にジャックするのが”ハプニング” THE HAPPENING at Shibuya PARCO for the last Happen forever.

この春に銀座線の車両をジャックしたファッションゲリラ集団、THE HAPPENING。数名のファッションメディア限定の”電車ランウェイショー”に呼びだされ、私がある駅のホームへ駆けつけた。突然に現れたモデルたちが電車に乗り込み、パパラチやストーカーみたいに彼女たちを追った私。電車を降りて、地下鉄の駅でポーズをとるモデルさん(表現者たち)の圧倒的な姿でメディアたちも、一般人も、どんな人でも不思議な騒ぎに巻き起され、エモーシナルなハプニングとなったのはいうまでもない。


そんな強い意志を持ちながら、東京の各地で”ハプニングショージャック”をしてきたTHE HAPPENINGが今回仕掛けるのは…

This spring, the fashion group known only as The Happening commandeered a few subway cars on the Ginza Line for a guerrilla runway show. I was called out to a show limited to only a few members of the media, and I found myself on the platform of an station underground. When a model appeared and stepped into the train,  I followed her inside like a paparazzi or stalker.I trained my camera and shutter finger on her, snapping away as she posed and preened in the car, the usual propriety of Tokyo’s train passengers be damned. The models in their avantgarde garb then all gathered in a nondescript hallway somewhere deep inside Ginza Station, with a gaggle of photographers and muggles all gawking at the scene.

“I said to them, `Even if you won’t give us the OK, we’re gonna do it anyway`!” said Kyoko Fushimi after the show, a stylist and the brains behind The Happening. “In the end, they gave us their permission, and helped us out with logistics.”

And with this sort of determination to bend the rules, The Happening has been happening at random places all over Tokyo, showing off fashion-forward designs from the city’s best up and coming talent. So what do they have cooking this time? Well, it’s certainly a more inclusive way to enjoy their events…


Japanese Brands SS 2016春夏の東京コレクション

なんてこった?!そのファッション集団「ハプニング」は一体何者?Hey guys, what’s Happening?

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そう語るスタイリスト、伏見京子さんを中心に活動する”THE HAPPENING” 。2016ssコレクションでは、ラフォーレ前から表参道にかけてをゲリラショーでジャックするという刺激的なパフォーマンスを360°カメラで撮影した。最新の東京ファッションと最先端のテクノロジーがつくりだすその世界は、街を行く人の足を止め、目を奪い、そして高々と「声明文」をかかげた。


Hey guys, what’s Happening?

The Happening is a ferocious group of Tokyo-based designers who will not go on without a round of awe and applause. Headed by stylist Kyoko Fushimi, they meld technology with wild artisanship, some good ol’ fashion and showmanship in a battle cry against the status quo. While I am still getting press releases from new brands (and old ones) lowering the bar of fashion by to trying to be “your everyday casual brand”, these guys throw “casualness” out of the window and walk all over it.

And while designers of yore may have quietly gone about their “art” in the workshop, The Happening stages guerrilla shows on the streets of Tokyo, making sure their voice is heard loud and clear. Have you heard it yet?

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