Even in the actual product display windows, there were webs with LV monograms in the center. I wonder what kind of spider would spin this one…
This isn’t the first time LV has employed critters to promote it’s leather goods, a few years ago they had actual 3D sculptures made of leather that traveled around the world on display.
These windows are a masterful display of taking an familiar object and changing our perspective on it. This is my favorite part of creativity. A machine wouldn’t think of this, a robot wouldn’t and perhaps neither would an accountant (no offense to accountants). It just made me so excited to try and guess what each part was made of. It makes me appreciate Luxury brands’ windows, versus fast fashion which just wants to *show* the product and be done with it. Oh, to be a pro window dresser! I actually studied it in school and really wanted to try and do it as a career. In the end, I’ve had the opportunity to do it once before for Isetan but not since then…
So even a display can be a “window” of imagination.
Junior Editor: Mayu Katoh