Category Archives: Tokyo Brands | 東京ファッション

Better than Jem: Sretsis 2015 SS Tokyo キラキラ80sパレード、スレトシス春夏2015

Better than Jem: Sretsis 2015 SS Tokyo キラキラ80sパレード、スレトシス春夏2015

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The world is a buzz about the Jem and the Holograms live movie, but if you want to get your fill of big-haired rollerskatin’ bad-ass rockers from another planet, you need only to look at the 2015 SS collection from Sretsis. There was enough here to provide costumes for its whole film…AND the sequels. Amidst続きはこちら|Read the rest here続きはこちら|Read the rest here

The nightmare by Alice Auaa 2015 spring summer Tokyo 闇を注ぐ悪夢を華やかに見せた アリスアウアア 2015春夏

The nightmare by Alice Auaa 2015 spring summer Tokyo 闇を注ぐ悪夢を華やかに見せた アリスアウアア 2015春夏

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I like Alice Auaa because it’s a necessary evil in the Tokyo Fashion Week schedule. “Evil” is twofold; one, because it is a ghastly dark and brooding couture gothic brand, and two, because it’s members-only decree and illusion of exclusion (supported by a family of fanatical fans) actually makes it the more interesting of the続きはこちら|Read the rest here続きはこちら|Read the rest here

mintdesigns’ domestic SS 2015 Tokyo ミントデザインズの2015年春夏で登場するMissミント

mintdesigns’ domestic SS 2015 Tokyo ミントデザインズの2015年春夏で登場するMissミント

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Mintdesigns seems that it’s taking housewives as their style muses. Domestic life and its aesthetic is something that international fashion people don’t exactly tout around (aprons aren’t exactly in vogue…. yet….). But luckily this is a far more abstract interpretation of being at home. Bed sheet stripes, duvet frills, pajama suits, pillow clutches, and prints続きはこちら|Read the rest here続きはこちら|Read the rest here

Deep inside the body with SOMARTA 2015 SS Tokyo ソマルタの深く追求した不思議な身体展、春夏2015コレクション

Deep inside the body with SOMARTA 2015 SS Tokyo ソマルタの深く追求した不思議な身体展、春夏2015コレクション

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  “Where are the avant-garde Japanese designers??”. If a foreign fashion editor isn’t looking for street-style, then they’re usually on the hunt for some wild forward-thinking brands a la Comme des Garcons, Yohji, Junya, Issey, etc. High-fashion avant-gardism tends to be celebrated in Europe with more grandeur than here at home, so it’s tough to続きはこちら|Read the rest here続きはこちら|Read the rest here

Dresscamp tags Kazzrock for Tokyo SS 2015 ドレスキャンプ2015年春夏レポート

Dresscamp tags Kazzrock for Tokyo SS 2015 ドレスキャンプ2015年春夏レポート

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I had an internal struggle on how to blog during Tokyo Fashion Week this season… do I do a short daily roundup on everything that happened? i.e. “Insider” bon mots like ‘Tilda Swinton crossed my path like a black cat and I am forever cursed because I`ll never come across someone so mesmerizing again…? And続きはこちら|Read the rest here続きはこちら|Read the rest here

Eri Maki Sox newest shirt socks エリマキソックスより膝丈と新柄が登場!

Eri Maki Sox newest shirt socks エリマキソックスより膝丈と新柄が登場!

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Everyone’s favorite shirt-socks (the only shirt socks?) are back!  These are the ones that went viral when they debuted in Tokyo this year, and every new iteration brings on a steamroll of fans. And this time they come with more personality than ever. Check out the dalmation print in a knee-high design, the first of続きはこちら|Read the rest here続きはこちら|Read the rest here