Category Archives: Tokyo Brands | 東京ファッション

Paper bags made of leather by Makoo will fool you 錯覚確実!革の常識を覆したMakooの”ペーパー”バッグ

Paper bags made of leather by Makoo will fool you 錯覚確実!革の常識を覆したMakooの”ペーパー”バッグ

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Leather is supposed to be a luxurious material, molded into the finest of fashion items. It’s often made to look like it’s worth it’s price upon a glance…but Makoo turns that idea on it’s head with a line of …leather goods masquerading quite convincingly as paper for paupers. Makoo has a line of “paper” bags続きはこちら|Read the rest here続きはこちら|Read the rest here

The modern woman is a nomad. HISUI 2014 AW キーワード : ノマド社会人に捧ぐ。ヒスイ 2014年秋冬

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Amidst the tables-under-the-skirts and wound up bundles of fabric here, there is a hidden link to the modern professional woman. In today’s world, there’s a new way to rock a work style, and tradition has been turned on its head thanks to cel phones, tablets and Mac Airs. For my fellow girls who have to続きはこちら|Read the rest here続きはこちら|Read the rest here

From Tokyo to NYC: new concept brand George of Grand 東京からニューヨークへ、新コンセプトブランド 「George of Grand」

From Tokyo to NYC: new concept brand George of Grand 東京からニューヨークへ、新コンセプトブランド 「George of Grand」

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  Shoutout to my boy George, for the launch of his conceptual brand George of Grand. The label is a vehicle for collaborations with various artists that George meets in his travels and through his vast network as a PR maestro. Tokyo may have lost a son to New York City this year, but in続きはこちら|Read the rest here続きはこちら|Read the rest here

Collard shirt tabi socks by ERIMAKI SOX 2 ◎足に着るシャツ?靴下の常識を覆したERIMAKI SOX第2戦

Collard shirt tabi socks by ERIMAKI SOX 2 ◎足に着るシャツ?靴下の常識を覆したERIMAKI SOX第2戦

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Fix your collar. Close your buttons. Make your legs look sharp, my friends. These socks are are for putting the fun in “oxford” and the classic in “kitsch”. They’re sure to draw an eye gaze downward, but only for the best reasons. Shirts for your feet. Inspired by TABI socks. Get outta town, I am続きはこちら|Read the rest here続きはこちら|Read the rest here

Fashion competitions that you need to know and enter NOW ◎デザイナー目指す卵の応募すべきコンペを紹介

Fashion competitions that you need to know and enter NOW ◎デザイナー目指す卵の応募すべきコンペを紹介

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  自分のブランドをもつこと、それはすべてのデザイナーの夢。実現にはコネクション、顧客、お金が必要不可欠だけれど、これらを手に入れるのは、口で言うほど簡単なことじゃない。とくに若いデザイナーにとって投資家を見つけることは大きな壁になる。けれど、実はそんな夢に近づく機会がある…!? お金も手に入る…!? そう、それは ”デザインコンテスト”。可能な限り多くのコンテストに出場することがとても大事。この機会にクリエイターを目指すみなさんにぜひそれを知っていただきたい!! 今月は多くのコンテストが開かれ、たくさんのニュースがうまれている。私も注目していて、中には審査員をさせていただいたものもいくつか。私がひとつ言えることは、若手デザイナーにとって、コンペで結果を残すことはファッションショーをするよりも時に効果的だということ。どうしたら栄光を勝ち取れるか知りたい?お教えしましょう。でもその前にまず、なぜ出場するべきなのかお話します。 While it’s every designer’s dream to start their own brand, it takes connections, customers and money- easier said than done. Finding an investor is not always easy, especially if you’re young. But there is a place where opportunity and cash grow on trees..YES, really! That is at design contests.続きはこちら|Read the rest here続きはこちら|Read the rest here

High-tech On Air clothing changes at whims like the air ◎最新テクで空気のように変化を身にまとう「on air」が誕生

High-tech On Air clothing changes at whims like the air ◎最新テクで空気のように変化を身にまとう「on air」が誕生

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The city is a tough place, relentless in its aggression, challenges, and pace of change. It’s survival of the fittest out there, and if you can’t keep up then you’ve no chance. And when it comes down to the wire, the last layer of protection from the city that you’ll have is what you’ve got続きはこちら|Read the rest here続きはこちら|Read the rest here